
Thermal Management is critical to ensure long life of LED’s and electronics. The new Z series of products utilizes a CrimpFin™ design that dramatically increases the surface area and the thermal transfer efficiency. As shown in this illustration, this technique allows for a cooler product that is much lighter than the aluminum die cast designs often seen in the marketplace. The New ZPAR has the ultimate combination of patented thermal management and LED efficacy – and a benefit of this is the reduction in heat sink surface necessary to cool the ZPAR – resulting in a staggering 44% reduction in overall weight of the product. At 236g, the ZPAR is the lightest LED PAR lamp available today.

The custom optics in MSi lamps are specifically designed and engineered for accent and spot lighting applications. These optics feature high CBCP to spot merchandise without loss of peripheral light or wide beam angles, and smooth lambertian patterns to meet the general lighting needs without any watermarks, shadows or lines.
At the heart of all MSi products are electronics that are built to deliver maximum efficiency while supporting an aggressive warranty program of five years with a life of 50,000 hours. The dimmable versions of the products use a two stage regulator that allow for Power Factor that is greater than 0.95 while providing more efficient control of LEDs. A microcontroller in the product identifies the dimmer type and implements algorithms that ensure proper operation in applications using multiple dimmers.

MSi features the highest quality custom binned LED’s in their products. MSi only uses the highest quality LED’s available today in both brightness and reliability with efficient, environmentally friendly LED’s. The new ZPAR’s feature the industry’s brightest, highest-performance lighting-class LED., with breakthrough light output and lumens per watt efficacy, MSi and our LED chip partners have designed a line of commercial grade performance products tailor-made for very high-lumen indoor commercial applications.

MSi creates only custom PCB’s in house. We use all of the latest proprietary conductive materials and conduct extensive optical and electrical tests and inspections with 100% production traceability. We use the latest high temperature long life capacitors in all of our commercial grade products.

MSi has secondary targets of collaborating with designers and architects, securing Military and Government contracts through our GSA schedule, introducing MSi products to International distributors and bringing the products to small and mid-size businesses through our extensive distributor network. In 2012, MSi won the prestigious INC 500 award as one of the 500 fastest growing companies in America, and in 2013 received an equity investment from 3M.
We have carefully cultivated a brand that speaks to quality, performance, patented features including our optic, heat sink and all-in-one T8 tube, and commitment to commercial grade performance lighting. We translate best to the end user who requires optimum lighting to sell products. Whether it is a mannequin, a furniture piece or a display of merchandise, if the end user relies on lighting to enhance and accent their products – no LED light outperforms MSi. Our message is focused and consistent. Our product is superior and patented, and our strategy is to be considered the leader in this category – and we believe we are well on our way to achieving this objective.